Running an Employee Advocacy Program That Works

running an employee advocacy program that works

Before reading this article, understand that I’m a huge fan of employee advocacy programs and that I see the value in them working without a doubt. I share this information to educate you, and to share my business experiences as to what I’ve found to work best in terms of launching an employee advocacy program …

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Creating Brand Dominance Through Logo Design

creating brand dominance through logo design

By far, the most popular brands in the world have the most liked and recognizable logo designs. Is this just luck, or is there more of a science behind creating a logo that people know, love, and recognize. Well, I’m here to tell you, there’s absolutely no luck about it, and big brands spend millions …

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Cleaning Email Subscribers for Maximum Engagement

cleaning email subscribers for maximum engagement

Your email list is one of the most powerful communication tools that you have. That’s the exact reason why you always want to be cleaning your email subscribers. Focus on sharpening and narrowing down your email list on a continual basis so that the majority of subscribers are actually participating with what you send out. …

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Set Sales Intentions Right From the Start

set sales intentions right from the start

When selling a product or service, don’t beat around the bush, let the person know what you’re there to do, by setting sales intentions right from the start. It’s not rocket science here. It’s not like they don’t know you’re there to sell them something. So this is the important part, please make sure that …

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Focus on the Email Subscribers That Engage

focus on the email subscribers that engage

Having a massive email subscriber list is great, but if people aren’t engaging with what you send out, it’s not serving you any purpose. You’re better off spending time focusing on the ten percent that are actually opening your emails, and furthering your relationship with them i.e. finding out more personalized about them, and learning …

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